For the past seven years, I have produced writing and marketing content for various types of outlets and clients, from magazines to travel trade corporations and tourism boards. 

I've focused on the destinations and region I know best –– the Caribbean –– but for any country I explore around the world for work, I am able to create digital and/or print content consisting of engaging copy. All of my work reflects the authenticity and uniqueness of the destination.

Below are the types of writing projects I've completed for clients, on various destinations (such as Jamaica, Belize, the Dominican Republic, Grenada, Martinique, Guadeloupe Islands and Haiti):

  • Articles (print and digital)
  • Destination marketing content (including for branded campaigns)
  • Guidebook writing (updating to authoring 350-page first edition)
  • Copywriting for corporations and hotel brands
  • Reviewing and updating guides for travel trade corporations and top travel print magazines
  • Monthly blog content for travel and tour companies
  • Online travel content (social media and online magazines)
  • Sponsored travel coverage (customized press trips only)

Sample current long-term clients:

  • Go Dominican Republic - DR Ministry of Tourism/BvK
  • Destination Belize Magazine - Belize Tourism Industry Association  
  • Moon Travel Guides - Hachette Book Group

Sample past clients:

  • Belize Tourism Board
  • Go Dominican Republic (DR Ministry of Tourism/BvK)
  • Hilton Hotels via Contently
  • Rough Guides UK
  • Travel + Leisure
  • Viator Travel
  • Northstar Travel Media
  • Matador Network

Last but not least, as an experienced, award-winning photographer with professional gear, I provide my own images for articles and assignments.


To get in touch for a potential project or collaboration, please email me directly: Lily_Girma [at] yahoo [dot] com